I was unimpressed by the 5D Mark III's impressive list of upgrades for a few major reasons: 60fps at 720p, no clean HDMI out and no real LCD improvement (including peaking assist). Then today I read the 5DM3's bitrate is 91mb/s in 1080 ALL-I format. Suddenly I stopped caring so much about outputting to an external recorder. Not only will shooting internally keep down costs, it'll keep you from bulking up with (necessary) add-ons to an already unfriendly pseudo-video camera. But before I get carried away, I'm still waiting to find out if the video is 4:2:0 or 4:2:2 and 8 or 10 bit. If it's the latter in both cases, then I will be buying this camera.
But do I really want an HDSLR as my only camera? Truth is, I HATE shooting documentaries on HDSLRs. When you hear people talking about how great these cameras are, it's important to take that with a grain of salt. Not only will these not make you a better shooter, they will actually make you a far worse shooter if you're accustomed to shooting on dedicated video cameras. Fact: you will need to spend thousands of dollars in add-ons to make an HDSLR come close to performing like a real video camera. So why bother? I'm not completely sure.
With the 5DMII, the 7D and others of their ilk, people are shooting gorgeous video that's blowing up in movie theaters the world over (70% of all Sundance entries this year were shot on HDSLRs). Problem is, I make most of my living shooting documentaries and when you're running and gunning, the last thing you want is a rig that's going to slow you down or cause you to miss a shot. This is precisely what happened to me the other night and I'll never forget how frustrated I was. So much so that I almost plunked down the money to buy a C300, until I saw the cost + tax + duty in my B&H checkout. In this day-and-age I'm not going to over-invest in cameras again, at least not until the technology stops outdating itself every other month. I can't make enough money off of a camera to justify a large investment anymore, so that's why a camera like the 5DM3 becomes my best option.
If you've got the extra money to buy the cine add-ons (most importantly, a REAL viewfinder), plenty of time to compose your shots, choose your lenses, measure your focus, record your sound independently and fuss, fuss, fuss...then HDSLR shooting is for you. If you get paid to shoot a high percentage of useable footage in the real-world, then rent a real video camera.








